Albert Einstein
- "The true sign of intelligence is not knowledge but imagination."
Along with "Logic will get you from A to B. Imagination will take you everywhere." what Einstein is telling all of us, including we marketers, that we must never lose our imagination; we must never stop pushing; never stop dreaming. As children our imaginations are free to go wherever they want, yet as adults we tend to rein them in. Don't. Keep dreaming. Keep imagining. You'll be a lot smarter for it.